Gulf Bank takes part in Earth Day beach cleanup initiative

KUWAIT: As part of its ongoing efforts to promote environmental sustainability, Gulf Bank participated in a beach cleaning campaign in collaboration with TrashTag Kuwait and Trolley, coinciding with Earth Day celebrations.

Group photo of bank employees participating in the initiative.

TrashTag Kuwait is a popular non-governmental organization dedicated to serving the environment and the community. It originated from a global social media challenge and gained popularity in 2019. This year’s Earth Day marks the fifth anniversary of the organization’s five-year commitment to cleaning Kuwait’s coasts and deserts, in collaboration with the community to strengthen its connection to the environment.

The global challenge seeks to highlight the environmental impact of waste by capturing images of litter in recreational spaces and documenting cleanup efforts. Participants share “before and after” photos on social media using the challenge’s hashtag to increase awareness.

Many volunteers from Gulf Bank actively took part in the beach cleaning campaign, with the goal of raising environmental awareness and emphasizing the importance of environmental preservation. This initiative aligns with Gulf Bank’s strategy aimed at promoting sustainability principles within the community.

This participation reflects Gulf Bank’s commitment to raising awareness about the importance of supporting environmental initiatives. Annually, the bank participates in Earth Day initiatives, which aim to shed light on environmental issues and inspire millions around the world to adopt more sustainable practices.

Gulf Bank’s vision is to be the leading Kuwaiti Bank of the Future. The Bank is constantly engaging and empowering its employees as part of an inclusive and diversified workplace in recognition of every employee’s role in delivering customer excellence and serving the community at large. With its extensive network of branches and innovative digital services, Gulf Bank is able to give its customers the choice of how and where to conduct their banking transactions, all while ensuring a simple and seamless banking experience.

Gulf Bank is committed to maintaining robust developments in sustainability at environmental, social and governance levels through diverse sustainability initiatives, strategically selected to benefit the Bank both internally and externally. Gulf Bank supports Kuwait Vision 2035 “New Kuwait” and works with various parties to achieve it.